Vlad Kyshkan

Hey! I'm a software designer & developer from Kyiv, Ukraine.

Currently I'm working on monetization AI experiments communication tools at Preply, a tutoring marketplace for language learning. A while ago, I also did design and product work for companies from food, delivery, and fashion industries.

In my spare time I like to tinker with code, build side projects and learn more about the intersection of AI & design.

Latest posts

Emerging AI design patterns. Part 1

New

April 1st, 2025

My first podcast appearance

February 26th, 2025

Designer founder super powers

October 10th, 2024

View all posts

Work & projects

Preply

AI experiments

2023–2024

As the first designer working on AI within the company, my goal was to rapidly generate and test ideas on how Gen AI could improve the educational process for students and tutors. As a result, we created features like teaching assistant, lesson summary and launched a brand new self-study product from 0 to 1.

Student homepage

2022–2023

I was a part of the project to rethink core experience of learners on the platform. We introduced a new homepage to guide students during their learning journey via the timeline and provide quick access to lessons, self-study exercises, and subscriptions. All in one place.

Communication tools: chat & classroom

2021–2022

Over two years, I worked on improving communication between students and tutors, both during and between lessons. Together with the team, we launched ~100 experiments, including message templates, quick actions, voice messages, speaking tracker, and many others.

Zakaz.ua

Biggest grocery delivery service in Ukraine

2020–2021

As a single product designer responsible for UX across all platforms, I affected many parts of the product and launched new features: notification center, chat with picker, edit order, new search and a lot more. Later I got a chance to try myself in a product management role where focused on improving mobile shopping experience.

Personal

Art Nouveau architecture in Kyiv

2023

The map highlights key Art Nouveau buildings in Kyiv, showcasing architectural landmarks from the late 19th to early 20th centuries.

Personal

Machine Learning + Design

2020

A collection of resources for the intersection of design, UX, machine learning, and AI. It currently features over 100 articles, books, videos, podcasts, tools, and other useful links that equip you with the knowledge to take your first steps in the field.

Omnicore

E-commerce projects for fashion brands

2018–2020

I managed the team of five designers and together we built a list of e-commerce websites for fashion apparel and jewelry brands.

Personal

E-commerce UX checklist

2019

The checklist of UX best practices for e-commerce projects. Overall 55 guidelines divided into 9 sections, including homepage, product list, checkout, and mobile. Each guideline has an example of successful implementation and a link to the corresponding article.